For any healthy “marriage”, communication is the key. The same is true for marketing and technology –they just cannot be separated. So, what will make the “marriage” work? SEO Company is the “priest” that will officiate the union! It is an acronym for Search engine optimization.

Every business needs to have an elaborate marketing strategy for to experience growth. This can be achieved through optimization and tirelessly trying to put your site on the forefront of search engines such as Google, Amazon, Ask, Wikipedia and many more. In a nutshell, search optimization engine helps to put the appearance of your site to more web visitors hence more traffic to your site thus more customers are reached leading to good business. Though the process of coming up with a search engine is quite taxing and may require a professional, you can save yourself from complex algorithms and just apply 10 very simple guidelines to maximize your profits through marketing in conjunction with technology. They are:

1. Scrutinize your position in search engines to be able to know your status. This will help you to know whether people are visiting your site or not. Also track down where they are logging in from, this will help you understand you target market.

2. Don’t beat around the bush. Get to the point-use keywords in every angle of your site i.e. image names, URLs, and content. Ask yourself how someone will be seeking for information and which words are they likely to use.

3. Use content that can be easily linked and shared by many people hence attaining a higher ranking in search engines.

4. By adding a site map to your page makes simple for the user to get information through spiders or robots that look for the information you are looking for. Remember, the fewer the clicks, the better.

5. Use URLs that are friendly to the search engines and this is achieved by using keywords.

6. It is advisable to keep off flash-if possible. But if you must use it, make sure that there is a link that will navigate the client to a site. This is because it is hard to link in a single page.

7. The fact that spiders can only search texts and not images, means that you should make sure that your image has got words that are very descriptive and to the point.

8. The content to your site needs to be refreshing and revitalizing to attract more users. This can only be achieved by mocking your creativity and consulting web bloggers.

9. Keeping abreast with social media will also boost the chances of site being visited.

10. Scratch my back, I scratch yours. Linking with other respected sites will boost your chances of people visiting your site.