Knowhow-Now Article

Getting Started On MySpace

MySpace is an online community which offers members the tools they need to create a website for other members of the community to view. MySpace also hosts these websites and provides search features which enables visitors to find information about particular members or members who have certain hobbies.

Opening a MySpace Account

Tip: Run a contest or sweepstakes on your social media site that people can enjoy, either from the comfort of their computer chair or by visiting your brick-and-mortar locations. You could easily give away the products of your company as prizes to contest winners.

The process of opening a MySpace account is fairly simple and takes place almost instantly. Members who wish to join the online community only have to provide some basic information and agree to the terms of service to be granted membership. The basic information which is required to request membership is a full name, a valid email address and a password containing alpha and numeric characters. After supplying this information and checking a box which states you agree to the terms of service your application process is complete. You are then sent an email with a welcome letter and a link which will activate your account. You only need to click on this link and enter your email address and password to activate your account.

Understanding the Terms of Service

Tip: Always answer to the messages and comments you receive on social networks. Make this a priority, so your customers know you value their input.

Reading and agreeing to the terms of service is required for membership to the MySpace community but members should review these terms regularly and should be sure they understand all of the terms. This is important because violation of these terms could result in the member’s account being deleted or legal action being taken against the individual. Some of the highlights of the terms of service are:

Tip: Using YouTube can offer you big advantages when it comes to marketing your goods or services with social media marketing. A good thing to do is to create a video blog that provides information about new developments and products available from you.

* Members must be at least 14 years of age and must report their age accurately.
* Members are responsible for keeping their password secret and reporting suspected cases of others using their password.
* Commercial use of MySpace is prohibited unless prior authorization from MySpace is received.
* Users must not publish any copyrighted materials on their website without permission.
* Members may not post content which is prohibited by the terms of service.

Designing a MySpace Website

Tip: Look at the current social media pages and accounts for your competition and figure out what they're doing right, then do it yourself. What do they share in terms of updates? Is the page formatted in a certain way? Take what you learn from the competition and then repurpose it uniquely for your own brand.

The process of designing a MySpace website is one of the most exciting parts of membership for many. It is also one of the most complicated part of the membership. However, it is not incredibly difficult and even those with limited HTML or other design skills can create a great website.

Tip: Use a handle on Twitter that is both clearly related to your business and easy for followers to remember. Anything that has a large amount of numbers in it should be avoided, as these could be difficult for your customers to recall.

MySpace members have a great deal of control over the appearance and content of their website. They are only limited by their own design skills. The homepage for your MySpace account features the following links:

* Edit Profile
* Account Settings
* Add/Edit Photos
* Add/Change Videos
* Manage Calendar
* Manage Blog
* Manage Address Book

The “Edit Profile” section is the one which allows members to add the bulk of the content to their profile. This section is broken down into subcategories such as interests & personality, name, basic info, background & lifestyle, schools, companies, networking and profile songs. Some of these subcategories, such as the interests & personality section, contain titles with text boxes where members can add text and HTML code to modify the appearance of their website. During the design process, members can preview either individual sections or the entire profile. Other sections, such as the background and lifestyle section, have a series of questions where members can supply answers with pull down menus or radial buttons. These features make it easy for members to supply basic information about themselves in a quick and easy fashion. They only have to answer the questions and MySpace integrates the answers into the design of the website.

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