Knowhow-Now Article

This Is Big. Monster Big. 103 Inch Panasonic Plasma Television

The new Panasonic 103 inch plasma television is out. The TH-103PZ600U with 1080p capability will have an expected SRP of $69,999.95 and is expected to be available for delivery in time for Christmas 2006. It will also offer a three-year in-home limited warranty, unprecedented in the industry.
In flat panel displays, plasma has technical advantages over other technologies, including LCD, when it comes to making larger size panels. Nevertheless, there are numerous technical challenges in making plasma panels that are larger than 100 inches measured diagonally while maintaining stable discharge and high picture quality across the entire surface of the panel.
Panasonic has overcome these technical hurdles by developing a new rib and phosphor for these super large panels. A "rib" divides each gas cell and prevents interference between adjacent cells to produce clear images. The 103-inch 1080p plasma panel, equivalent to four 50-inch panels in size, features consistent and uniform discharge, delivering the same accurate images from the center to every corner of the screen and brightness as the current 50-inch HD model (TH-50PX500). The panel incorporates Panasonic's 1080p HD high-speed pixel drive. The same high-speed pixel drive is used in the TH-65PX500 65-inch 1080p Plasma TV, which has been well received in Japan since its introduction last November, and the 50-inch 1080p Plasma unveiled at CEATEC JAPAN 2005 in October 2005.
The TH-103PZ600U provides stunning widescreen progressive display featuring full HD pixel resolution of 1,920 horizontal x 1,080 vertical, a contrast ratio of 4,000:1, and 4,096 equivalent steps of gradation. Its effective display area is more than 89.3” wide by over 50.2” high. The super-size 103” 1080p panel is equivalent in size to four 50-inch Panasonic plasma displays.
“Until now, the market for 100-plus-inch screens was dominated by front projection TVs. Panasonic now realizes another option in this sector. Our 103-inch 1080p PDP promises high quality images with high brightness, dynamic contrast, high resolution and excellent color reproduction that projection displays cannot match. We believe it will create strong demand as a multipurpose display for business, educational and medical applications as well as home theater use,” said Mr. Nagano, Director, PDP Device Business Unit of Panasonic AVC Networks Company.

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