kelwin-rodrigz

  The Master of Business Administration (MBA) is one of the most-sought after courses, which can be pursued by students from a wide range of disciplines. When choosing to get into an MBA programme mo...

In an increasingly customer-conscious world, more and more focus is on the customer’s needs and necessities. Gone are the days when customers’ whims and fancies were taken lightly. Today, nobody wants...

IIM-K director takes you into a world of no baths, no breakfasts, no time. Most of the students want to complete their MBA programs in India at IIM.   The IIMs produce roughly 5 per cent of the MBA ...

Even while we are talking about the increasing number of job opportunities emerging across sectors, India Inc is reeling under the pressure of severe shortage of quality talent in the job market. Here...

There is a debate that rages in halls, at dinner tables and in symposiums across the world: In the battle of Average Product +Great Service vs Great Product +Average Service WHO WINS? In a culture ...

What can a brand do to ensure that it catches and retains a customer’s attention? Brands have long passed the phase where price is key to entice customers to switch brand loyalties. In present times, ...