Amazon Store
Amazon is one of the most successful and trusted online store. It has created fortunes for many small businesses through its world class services and the reach it provides. It’s like having a setup in Chicago and selling in San Francisco, Beijing and Australia. We look forward to cover some important aspects for sellers who wish to sell online through Amazon.
Amazon advantage:
- Reach to millions of potential customers within no time without any extra efforts, Amazon’s worldwide reach will do it for you.
- Generate more sales through your Amazon store
- Maintain high class security and performance
- Leverage on more traffic of Amazon at a very low cost
How you can take Amazon advantage:
- Sell directly through Amazon.com
- Have an Amazon affiliate system
- Have an Amazon Web store/ Amazon Affiliate Store
Now let’s see what the above three mean and which shall suit best to you.
Sell directly through Amazon.com
It’s easy, fast and hassle free. You can just have a regular membership with Amazon, list your products on the Amazon site/ Amazon store and start selling them. It’s like having your online store on Amazon itself. It is the basic feature used by many small businesses and self employed online sellers.
Have an Amazon Affiliate system
You have online presence, whether you sell online or just have a website with a lot of visitors coming on to. You can register as an affiliate with Amazon and create links, banners and widgets for publishing ads of products available on Amazon.com. So any visitor coming on to your site and ending on to buying orders through Amazon is a client referred by you. You get your affiliation fee for the sell.
Amazon Web store/ Amazon affiliate store:
With your website being the online store itself for the customers, it is powered by Amazon web store. Now visitors come onto your site, your site becomes the online e-commerce store for them. What you are doing is creating your own brand without asking your customers to go to amazon.com for making any purchase. Through this Amazon web store/ Amazon affiliate store the entire shopping experience is geared by Amazon right from product catalogue, purchase options, making payments and getting the shipment processed. Amazon web store can be as large as you want. You can add as many products and categories as you want.
All of the above Amazon based selling modules are low cost, low risk offerings that do not require you to sacrifice performance or security. The transparency maintained by Amazon is its strength. There is no commitment asked by Amazon for your Amazon web store or Amazon affiliate store, you can switch it off at any point of time. Extensive tools and tutorials are made available by Amazon to make sure its sellers use best of the available resources.
Author says: Hope the above study provided you some useful aspects of having your own Amazon Webstore. We wish all the readers success in their online selling setup of Amazon Store.
