Trade Show Printing

Convention printing services are a niche industry in many markets with large conferences. Whether it is Las Vegas printing services you need; or, services for conventions in other areas, planning in advance for your conference printing needs is tantamount to a successful, stress free event. Use the following tips to make your next convention worry-free.

Print Local (to your event)

Often, items like sell sheets, brochures, business cards, and signage are prepared in advance. If attending a conference or convention out of town it is often prudent to find a commercial printer who will have the items ready and delivered at a specific time. This avoids the hassle of shipping items in advance or hauling them around in luggage.

Plan in Advance

Regardless of how much thought and preparation go into planning in advance of an event, some things can be overlooked. Having a local vendor ready to call will help a conventioneer to remedy problems as soon as they are noticed. Reliable convention printers will not only help to meet deadlines but ensure the cost for rush processing and delivery are mitigated, if possible.

Have it Delivered On Time (not before)

Arranging to have convention items printed ahead of time and delivered to the event can save a great deal of time and money. Often, hotel venues will charge to receive items in advance and for warehousing. Choosing a reliable convention printer ahead of time will eliminate these unnecessary fees.

Delegate Tough Timelines in Advance

Some convention items are deadline-oriented, by nature. For instance, show dailies, are usually prepared each evening for the following day. Using a well reputed printer for these types of items is essential for ensuring all of the required handouts are ready when they need to be. Again, a reliable conference printer will be able to deliver these to the show just in time. Sometimes items that have been pre-printed are found to have errors or other issues requiring them to be reprinted. Having a relationship with your convention printer will help ensure the required artwork for these items is readily available.

Know Your Vendor's Equipment and Abilities

There are a number of factors dictating whether a local print shop can handle the sometimes demanding jobs and deadlines in the convention printing realm. A good candidate will have state-of-the-art equipment and expert personnel. A reliable trade show printer will be able to do everything in-house from pre-press to printing & bindery. They should also be able and willing to operate 24 hours a day, 7 days a week to complete your color printing order on time. Never trust a company until you are certain they have the resources to come through for your printing needs. All too often, well intentioned printers may over-promise and under-deliver leaving you stranded at deadline time.

In summary, finding a reliable convention printing company is vital to promoting your brand successfully in a convention environment. Use a commercial printer in the region where your convention will be held to ensure timely and reliable delivery. Plan these things in advance and leave the hard work to your convention printing provider.

Kevin Taylor is the online marketing manager for las vegas printing company Rapid Color Printing, a company that specializes in convention printing in Las Vegas, Nevada. Rapid Color also specializes in digital printing, commercial printing and other Las Vegas printing services.