If you're setting up a new business or upgrading your company's existing utilities, one of the key questions you may face is which type of broadband package to opt for. Reading up on business broadband packages from your broadband provider or other suppliers should reveal that these advanced connections are the best option, but if you're still having doubts it's useful to gain a better understanding of some of the differences between business broadband and standard broadband packages.

As its name indicates, business broadband is a broadband internet service designed with the needs of business users in mind. This is obviously in direct contrast to home broadband connections intended for residential use. There may be some degree of overlap however, especially if you run a small business out of a home office and are trying to decide whether paying more for business broadband is really worth it. If you operate a larger business with multiple employees, there is less ambiguity as the greater speed, security and reliability of business broadband can be considered fundamental business assets, as can some of the features included in packages.

Business broadband packages offer a range of tools and services designed to improve customers' experiences as well as add value to their businesses. If you're planning on building your own company website, business broadband packages may include tools to help you get your websites up and running, as well as the static IP address needed to host your own content or email servers.

If you already have business websites and these have experienced problems such as slow loading on occasion, this suggests you are not benefiting from as much bandwidth as your company requires, which will become an ever more significant issue in the coming years as websites incorporate more multimedia content and require faster speeds to access. Switching to business broadband could help you overcome many of these obstacles, as you will no longer be sharing a server with other users and struggling with slower connections at peak times of the day when more users are online, such as early evening. This is one reason that even small, home-based businesses might consider upgrading to business broadband

Having a dedicated server also boosts security, which is another key aspect of business broadband that seals the deal for many customers. When you sign up for business broadband with a major provider, you will also gain access to a dedicated customer support line to help you deal with any problems as soon as they occur, without having to hire extra IT staff.

Sean Burke writes for a digital marketing agency. This article has been commissioned by a client of said agency. This article is not designed to promote, but should be considered professional content.