Knowhow-Now Article

How To: Website Traffic Generation And Website Optimization

A lot of businesses spend thousands of dollars to have an amazing website that can attract millions of customers who will buy their products. But despite the big investments, why do some websites fail?

Many companies make the mistake of thinking that a state-of-the-art website is all it takes to be successful in making businesses online. While it’s true that websites are the most effective tool to promote products and services in this digital age, you need to remember that it doesn’t matter how impressive your website is if nobody ever visits.

Tip: There are a great number of ways to achieve good search engine optimization. You will find you get the most productive results if you are maximizing search efficiency.

The art of generating website traffic has recently been surrounded with many controversies, especially with the emergence of many deceitful marketers who claim that they can triple your website traffic for this and that amount. The fact is, increasing your website traffic is much cheaper and easier than you may think. Believe it or not, just by following the very simple tips discussed in this “How to: Website Traffic Generation” article, you can already create a wider base of audience at no cost.

1.) Make your website user-friendly

Tip: When you are trying to optimize your website for the search engines, having a lot of keyword density is very important. Focus on keeping each page's keyword content well under 20 percent.

People use the Internet for convenience. For most viewers, the simpler, the better. Your website doesn’t have to be complicated to look interesting. Keeping your website simple, straight-to-the-point, and easy-to-navigate will make more customers want to come back for more. So, to generate more traffic, keep it simple.

2.) Learn the dynamics of SEO (Search Engine Optimization)

Tip: It is important to use a name that is rich in keywords for your domain. The website needs to be easily located by anyone who is searching for it.

The large majority of Internet users go to Google to find information on the Web. If you want to boost your website’s traffic, you have to make sure that your page is well-indexed on this giant search engine. Offer only unique and relevant content with strong keywords to drive traffic to your site. Do some research and find out the most popular keywords to obtain more searches. Learn the concepts of SEO and try to come up with effective strategies to optimize your website.

3.) Build links

Tip: Using keywords as anchor text is an easy way to kill two birds with one stone. Many people make the mistake of using generic links such as "click here".

One effective way to generate traffic on your website is to build links to other webpages. Linkbuilding is very essential in website traffic generation. Since Google measures a website’s link popularity to determine its ranking, your effort in this area is really crucial. Not only can this increase your Google ranking, but it can also generate a constant stream of traffic to your site. Remember though that it’s important to create relevant links and to exchange links only with websites that have more or less the same interests. You want the right visitors for your website, and not just any other viewer.

3.) Tweet and socialize!
Who doesn’t have a Facebook or Twitter account? The power of social media cannot be denied, so why not use this to your advantage? Social networking sites are a great way to expand your network and find people within your niche. Not only that, many of these social websites also sell advertisements for a good price.

5.) Spread the word

Generate traffic to your website via word of mouth. Tell your friends, classmates, neighbors, and relatives about your website. Who knows, one of these people might bring you fortune.

Getting people to visit your website on a regular basis can be quite a challenge, especially if all you do is post a rather boring press release of your product or service. Good thing there are very simple strategies that one can easily follow to drive website traffic. Building a website that's attractive and compelling enough to keep users engaged and coming back for more doesn't need to require thousands of dollars in investment. All it takes is a little time and effort to follow the tips as indicated in this “How to: Website Traffic Generation” article, with each guideline designed to boost your homepage’s online presence and bring a large number of viewers coming.

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