Remember back when the only way to surf the internet was through a dial-up connection? It took ages to actually connect to the internet, you had to wait what seemed like hours for a site with pictures to load up, and you might not even want to get started on downloading.

A bit of a nightmare, wasn’t it? Thankfully, broadband internet came along and revolutionised how people all over the world used the internet. Downloading music and films went from taking hours to merely minutes (even less as time went on), and sites loaded up nearly instantly. Indeed, it’s fair to say that broadband internet changed the world forever, at least from a technological standpoint.

However, over time it became apparent that some internet providers and connections allowed for faster broadband than others. While broadband in itself was a novelty for many when it was first introduced to the UK market, after a while what started for some as small problems became frustrating, and people started switching providers, either in hope of a more reliable service or an even faster one.

It may seem that those who are looking for even faster broadband speeds should consider that most services are already very reliable. After all, while most of the leading broadband providers offer their services at a fairly reasonable cost, having the practicality of broadband at your fingertips does not come cheap.. If you’re paying a certain amount of money for something, then why wouldn’t you want the best service available?

As such, broadband providers have to offer as fast a service as possible to customers. Today, providers even offer speeds up to an unbelievable 100mb download speed.But what are some of the advantages of having such a fast broadband service? Well, if you download a lot of music the fact that you could feasibly download an entire album in mere minutes (or even less) has to be a major attraction. Similarly, film enthusiasts will surely be interested in the ability to buy and then download entire films as quickly as possible.

Those of a technical persuasion will be overjoyed at the ability to download the latest programs and open large attachments without having to wait around for long periods of time – but of course, they’ll probably already be all too aware of the benefits of using the fastest broadband that’s available to them.

Broadband packages that offer the fastest speeds will, naturally, cost more than standard broadband, if you regularly download files, or find yourself beginning to wonder if you’re getting the most out of your current broadband package, it could be worth having a look at.

Sean Burke writes for a digital marketing agency. This article has been commissioned by a client of said agency. This article is not designed to promote, but should be considered professional content.