Knowhow-Now Article

Converting Every Web Page Into Subscriber Snatching Devices

If you own one-page sales letter business models or content-based websites, you should turn every webpage possible into subscriber snatching devices for you. The good news is that not only is this method extra effective, it is just as extra effortless when it comes to applying the concept.

Tip: Keep your marketing copy on a personal, friendly level. When you are seen as a person, as opposed to a generic email, your customers will respond with their business.

Since visitors can come and leave without remembering your website in the future (which is very likely to happen), you can still follow up with your visitors easily by seeking their permission to opt into your mailing list through your web pages – on autopilot!

Tip: Make use of A/B testing for variations on your subject lines. Split your email list in half and send emails to the two groups of addresses using different subject lines.

You can create a pop up window to appear after your visitor attempts to close the window or leaves your website, asking for your visitor’s name and email address so that you can follow up with him or her in the near future via subscribing to your mailing list for free.

Tip: Test the format of your email. Put your important information and any new offers near the beginning of your messages.

This way, you can convert a big portion of your visitors into subscribers, giving you a chance to follow up with them on other offers you may have in the future.

Tip: Always get customer permission before you begin contacting via email marketing. Most people just delete email that they have not requested.

Alternatively, you can insert an opt-in form within the spaces of your web pages. This method is effective, especially if you are afraid of Internet users who have pop up killers installed in their web browsers, set to block any pop up windows.

In conclusion, turning every webpage you own into subscriber snatching devices with little effort can be responsible for huge subscriber-pulling results.

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