Knowhow-Now Article

Refrain From Buying Bulk Mails

I am sure that you have definitely come across advertisements that read: “1,000,000 email addresses for $29.99”. And these bulk mail companies can even offer you these names in a CD at your doorstep.

Tip: Every single person on your email marketing list must request a spot on it, so never add anyone against their will. If you don't, complaints that you are spamming people will increase, and that may cause you to lose customers.

Sure, having 1,000,000 subscribers is the best thing that could ever happen to any Internet Marketer and often sounds too good to be true. But very often, it always sound too good to be true.

Tip: Use few graphics when creating email marketing programs. Since some email programs block graphics, any email which contains a lot of graphics will not display correctly to recipients that have these types of email programs.

What many beginning marketers do not really know is that these bulk companies harvest the email addresses using robots and other wares on the Internet. That is how the 1,000,000 email addresses come about, whatever the amount is.

Tip: If you want your marketing emails to be effective, give your customers lots of options. Customers should be able to select the frequency with which they receive messages and what personal information they want to disclose to the business.

Now, the really awful part is that if you purchase the so-called 1,000,000 names even at a low price, not only is it a waste of money, you are risking being accused of spamming. It is no longer a surprise how you often receive spam mails on Viagra, OEM Software and things you do not even need in your inbox.

That is so possible, because of the 1,000,000 names, no one knows you or even ask to be subscribed to your mailing list.

Tip: Be sure to be consistent and steadfast with each strategy. Having said that, you should ensure that this is with the correct customers.

On top of that, not all 1,000,000 email addresses are really in use because a portion of them can either be own by the same owners (one owner can own more than 1 email accounts) or are obsolete.

When you read such ads again, tell yourself that it is a waste of money.

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