Knowhow-Now Article

The Best Tools To Develop An Efficient Mobile Marketing Campaign

You need to make sure you have quality tools available to you before you launch your mobile marketing campaign. Read this article to find out more about the different tolls you can use for this campaign.

Tip: You should put your mobile marketing business in with similar media available to you on the web. Have material that is specific with your mobile landing page, and integrate anything you can that will bring people to your website and allow them to participate.

If you are interested in using text alerts to stay in touch with customers, you need to invest in quality mobile marketing software. Several platforms offer this type of services, but you need to do more research on your different options. You could for instance use SimplifiedAlerts, RainedOut, Trumpia or Mosio. These services allow you to store the phone numbers of your customers, organize them in different groups and send out text alerts. You will also be able to receive some texts back and keep track of how many recipients open your text alerts and follow the links you share.

Tip: Send a reminder to your mobile marketing list a few hours before a sale or event begins on your website. Doing so reminds the clients that there is something interesting going on.

Are you interested in launching a mobile website? Start by registering a .mobi domain name and find a quality web hosting service. The same service you use for your regular website should let you host your mobile website. If you do not know enough about HTML to develop your own mobile website, find a quality site building tool. Google offers a free tool you can use for your mobile site, but you could also use Mobify, Onbile, MobilePress, WinkSite or MoFuse. There are several other tools; you should read reviews and test different tools until you find one that allows you to create the kind of site you want.

Tip: Just because a person is using their cellphone to access the Internet, it does not mean they understand what the text abbreviations mean. A potential customer who doesn't understand your messages is unlikely to become an actual customer.

Developing apps is a great way to reach out to your customers who own Smartphones or iPhones. You should test AppMakr, GENWI, SwebApps or MyAppBuilder. These simple tools can be mastered within a few weeks but keep in mind that you will be able to create very basic apps thanks to these tools. There are several more complex tools you can master if you are interested in creating more advanced apps such as games. You could also learn more about coding or hire a professional to develop the kind of app you want.

Tip: Try your hand in multiple marketing arenas for increased success. Use a variety of promotional venues, such as Twitter, Facebook, your site or even your store's physical location.

You need to get some feedback from your audience to improve your mobile marketing campaign. You should ask your customers to answer to surveys or take part in study groups. There are many different tools you can use for surveys, including Opinio, SurveyMonkey or Zoomerang. You can even design some mobile surveys with SurveyToGo and Checkbox. You should design surveys on a regular basis and reward the participants with a small discount or by giving them a chance to win a free product. Go over the results of your surveys regularly and use your findings to improve your mobile marketing campaign. Encourage people to send you feedback via email or text messages too if you need some suggestions.

You will get excellent results from your mobile marketing campaign if you use the different tools mentioned in this article. You should stay up to date with new trends and technologies so you always have the latest quality tools available.

Comments
Order by: 
Per page:
 
  • There are no comments yet
   Comment Record a video comment
 
 
 
     
Related Articles
If you have not tried utilizing this modern marketing tool, it is about time to explore it. Many small business owners choose to ignore the value of this marketing tool. It does not matter if the manner of making the video does not even come close to Hollywood standard.
23.11.2016 · From TheAuthor
You need site visitors to click through to your sales page. How does a marketer make that happen? Presell pages, the hidden marvels of online marketing. Learn here the secrets of great click throughs to your sales pages.
26.09.2016 · From Editor
Here is what happens with most businesses, they hear about how social media is a great place to find customers so they create a twitter and Facebook account. They tweet a few, "hey we have X for sell, come get it" type of posts. (...)
15.04.2016 · From TheAuthor
Recent research shows that 80% of consumers research brands and products online before making a purchase. With that in mind, here are some tips to help you build a solid online brand for your business starting today.
14.04.2016 · From TheAuthor
Social media strategies may vary, in detail, from business to business, but the social media marketing techniques outlined in this article will help you make the most of the time and effort you put in to your social media campaigns.
14.04.2016 · From TheAuthor
Ads
Article Info
417 Views
0 Subscribers
All Articles by Fabienne
Sharing Is Good!
Rate
0 votes