Are you selling your products through network marketing? You should think about expanding your network. Keep on reading this article to learn how you can do just that.
Launch a referral program to encourage your existing customers to mention your products to their friends. If you offer interesting rewards and develop a good branding strategy, your customers will be glad to display the products they just bought and share your contact information with their friends. Do not hesitate to establish partnerships with other network marketers or hire partners and share your profits with them if these people constantly bring in new leads.
As you follow leads and meet potential customers, you will notice that some people are more influential than other among their circle of friends. You should try befriending these people or get them to help you generate some new leads. Get invited to the parties these people organize and do your best to meet their friends. You should try finding an interest you have in common, which should not be hard if your products are related to a certain hobby or activity. Offer free products to these people or focus on your branding strategy so they can gain status from associating with you and your products.
Organize your own events and use the Internet as well as your network to advertise these events. Attract people with free food and entertainment or by raising money for a non-profit organization. At the event, set up a booth to sell your products and organize some games and activities related to your products. You should give people a chance to win some free samples and gift cards and let them try your products. Choose a good location and get some local organizations involved to draw more people.
Use the Internet to find potential customers outside of your local community. You should create a blog and write quality articles on topics related to your products. Send your best articles to various publications and get your content featured on popular sites or blogs. You will probably find a lot of bloggers ready to exchange links and feature your content if you feature their articles. Do not hesitate to reach out to new customers by joining message boards and online communities based on a topic related to your products.
Introduce yourself to strangers. Spend time in places where you will be likely to meet potential customers and do not hesitate to go towards people and introduce yourself. Keep in mind that your appearance is very important. Do not be pushy about presenting your products but try mentioning what you do for a living and talk about your products if you find that the person you just met corresponds to your typical customer. Give people your contact information, invite them to your next event and give them a free sample.
All these strategies should be adapted to your target audience and to the products you are trying to sell. Keep track of your results and focus on the strategies that seem to work best.